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Du community management au "community design" http://t.co/LgaXae5B
September 11, 2012
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From community management to community design: the Brick Lane effect | The Wall Blog
It used to be *simple* in Social Media marketing. Four years ago, the average standard in agencies was that you had to idenfity digital influencers; most of them were bloggers, connecting one another through hyperlinks. Once you had a value proposition to deal with them, you had to bring the readers to your brand's social presences.
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